KB Mall in Kota Bharu is located at the prime crossroad of four main roads, i.e. Jalan Hamzah, Jalan Sultan Ibrahim, Jalan Sultan Yahya Petra and Jalan Kuala Krai. Its strategic location provides convenient for the shoppers. KB Mall is part part of the Pusat Perdagangan Kota Bharu, an integrated business center, which consists of a Bazaar that house the local Art & Craft Center, a business Class Hotel, Shop Offices and an integrated Bus Terminal.

Under the roof of KB Mall, there are Hypermarket, Departmental Store, Book Store, Food Court, Specialty Store, Family Entertainment Center, Bowling Alley and Fast Food Outlet. It has created a new business opportunities and new shopping paradise for the public.

The proposed development is one two parcels of state land, i.e. TRH and KTH land at Section 16, Jalan Hamzah, Bandar Kota Bharu, Kelantan Darul Naim, measuring 15.71 acres.

This development is one of the mega projects undetaken by State Government Agency, Perbadanan Kemajuan Iktisad Negeri Kelantan (PKINK) and the private sector on a joint-venture basis. Lembah Kencana Development Sdn. Bhd. is proudly to be appointed by PKINK to undetake the role as the joint-venture partners to develop the above project.

Located at the prime crossroad of 4 main roads, i.e.Jalan Hamzah, Jalan Sultan Ibrahim, Jalan Sultan Yahya Petra and Jalan Kuala Krai.